What does Activecampaign do?

ActiveCampaign is a marketing automation platform that handles email marketing, SMS, CRM, lead scoring, and customer journeys across multiple channels.

Who is Activecampaign best for?

ActiveCampaign is best for small to medium businesses that need marketing automation, email campaigns, and CRM tools.

Do I need to install anything to use Activecampaign?

No, you do not need to install anything. ActiveCampaign is a cloud-based platform you access through a web browser.

Is Activecampaign free to use?

No, ActiveCampaign is not free to use. It offers paid plans only.

Does Activecampaign offer a free trial or demo?

Yes, ActiveCampaign offers a free trial. You can sign up for a 14-day trial without a credit card.

Does Activecampaign have a plan for teams or businesses?

Yes, ActiveCampaign has plans for teams and businesses, including team collaboration features and scalable pricing based on contacts.

Does Activecampaign offer an API or integrations?

Yes, ActiveCampaign offers an API and over 900 integrations with tools like Shopify, Salesforce, and more.

How do I contact Activecampaign support?

You can contact ActiveCampaign support through live chat, email, or their help center. Log in to your account for 24/7 chat support.

Activecampaign: Reviews, Pricing, Alternatives & Features (2026)

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ActiveCampaign is a web-based marketing automation platform for B2B and B2C teams that need to run multichannel campaigns and connect marketing with sales.

Key capabilities include:

Email marketing with campaign templates, a designer, A/B testing, segmentation, and personalization features like conditional content
Automation workflows with triggers, branching logic, journey mapping, and split testing (with higher tiers supporting more advanced automation)
Sales tools and CRM for managing contacts, deals and pipelines, lead scoring, and sales automation (with add-ons such as Pipelines and Sales Engagement)
Multichannel messaging and on-site capture through landing pages, web forms, site messaging, popups, plus channels like SMS (add-on) and WhatsApp, with site tracking and ecommerce revenue reporting

Pricing: Paid plans start at $15/month (Starter, 1,000 contacts), then Plus $49/month, Pro $79/month, and Enterprise $145/month, scaling by contact volume. Includes a 14-day free trial, plus paid add-ons (Pipelines $49+, Sales Engagement $85+).

Notable for combining AI capabilities (including generative AI and predictive features like predictive sending and win probability) with deep integrations (900+ apps, including Shopify and WooCommerce) and support services such as . Available as with an for developers.

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