Strella

Strella is a web-based AI customer research platform for product managers, UX researchers, marketers, and designers who need qualitative insights quickly.

Key capabilities include:

• AI-moderated interviews at scale that adapt questions in real time with follow-up probing, plus the option to moderate interviews manually
• End-to-end research workflow covering discussion guide creation, participant recruiting (including access to a global participant panel), interviewing, and reporting
• Real-time synthesis and analysis across transcripts with key themes and sentiment scoring to surface patterns across segments
• AI Chat and Explorer to query projects, search across studies, filter by participant/segment/topic, and generate reports, video summaries, and shareable highlight clips

Pricing: Not disclosed.

Notable for combining recruiting, AI-moderated interviewing, and analysis in one platform, helping teams complete studies in hours instead of weeks and making qualitative research easier to scale across an organization.