What does Lavender do?

Lavender is an AI email coach that helps you write better sales emails faster, provides real-time feedback, personalization suggestions, and insights to increase reply rates.

Who is Lavender best for?

Lavender is best for sales professionals, sellers, and teams who rely on email outreach to book meetings and build relationships.

Do I need to install anything to use Lavender?

Yes, you need to install the Lavender Chrome extension to use it with Gmail or Outlook.

Is Lavender free to use?

No, Lavender is not free to use, but it offers a free trial.

Does Lavender offer a free trial or demo?

Yes, Lavender offers a free trial.

Does Lavender have a plan for teams or businesses?

Yes, Lavender has plans for teams or businesses with team performance insights and dashboards.

Does Lavender offer an API or integrations?

Yes, Lavender offers integrations with Gmail, Outlook, Salesloft, HubSpot, and more.

How do I contact Lavender support?

Contact Lavender support through the help section on their website or email support@lavender.ai.

Lavender: Reviews, Pricing, Alternatives & Features (2026)

Newsletters.ai — Learn about AI, the lazy way.

Available Via:WebBrowser Extension

Visit Lavender

Lavender is an AI-powered email coach for B2B sellers, SDRs, and sales teams that helps improve cold and outbound emails with real-time guidance inside existing workflows.

Key capabilities include:

Real-time email scoring and coaching with actionable feedback on subject lines, tone, sentence length, greetings, and overall structure
Personalization assistance that helps tailor messaging using prospect data
Team analytics and coaching dashboards for managers to review performance insights and track improvement across reps
Sales stack integrations with Gmail, Outlook, Salesloft, and HubSpot, delivered as a Web app plus browser extension/plugin

Pricing: Freemium, Free tier (5 emails/month), Starter ($29/month), Pro ($49/month), Teams ($69/user/month). Includes a 7-day free trial, month-to-month plans, no credit card required.

Notable for operating as a coaching layer on top of existing sales tools (not lead generation or sequencing) and for reported outcomes such as a 580% increase in reply rates and 136% more meetings set from users.