Yobi

Yobi is a behavioral AI platform for advertisers, marketers, and enterprises that need predictive models to anticipate consumer intent and likelihood to convert.

Key capabilities include:

• Predictive behavioral signals that forecast future consumer actions and responsiveness to marketing.
• Single integration (API) that enriches existing first-party customer models with pre-engineered user features, supporting recommendations, dynamic search, cold-start personalization, and fraud prevention.
• Access to consented, pre-engineered behavioral datasets intended for model training and predictive optimization.
• Privacy-preserving customer representations (intent signals and embeddings) designed to support personalization and optimization without selling or sharing raw behavioral data.

Pricing: Not publicly listed.

What makes it notable: It combines a private-by-design behavioral foundation model with feature enrichment and optional client-specific fine-tuning toward business KPIs, positioning it as an alternative to static audience segments and rules-based targeting for media optimization and personalization. Founded in 2019.