Roll

Roll is a web and mobile AI video production studio for creators, marketers, and teams that need studio-quality remote videos, podcasts, webinars, and interviews using only a smartphone and a browser.

Key capabilities include:

• AI auto-editing that analyzes recorded footage and generates a publishable high-resolution cut in minutes
• Automatic framing and lighting detection using body recognition to keep shots centered and well lit during capture
• Dynamic camera moves and effects (for example pan, dolly, and crane-style motion) applied without moving the phone
• Shoot once, publish everywhere with automatic reformatting for platforms such as TikTok (portrait), YouTube (16:9), and Instagram (square), plus direct publishing

Pricing: A free trial, then paid plans beginning around $49–$79 per user per month for creators and scaling up to about $199–$249 per user per month for pro and team use, with enterprise pricing available on request.

What makes it notable is its end-to-end workflow, capturing cinema-quality remote video calls and handling editing, effects, and multi-format social delivery in one place, reducing reliance on studio gear and dedicated post-production tools.