Plausible

Plausible Analytics is a privacy-friendly web analytics platform for website owners, marketers, and organizations that want actionable site metrics without cookies or personal data collection.

Key capabilities include:

• Simple, real-time dashboards showing unique visitors, pageviews, bounce rate, top pages, and referrers, with updates every 30 seconds
• Goals and custom events for conversion tracking, including codeless goal setup and optional funnels and ecommerce revenue attribution on higher tiers
• Integrations and automation, including Google Analytics import, Email/Slack reports, and a Stats API for programmatic access (limits vary by plan)
• Open-source and self-hostable option, plus bot filtering and visitor segmentation features

Pricing: Paid subscription with a 30-day unlimited free trial (no credit card). Plans start at $9/month (Starter, up to 10k monthly pageviews), with higher tiers such as $14/month (Growth), $19/month (Business), and custom Enterprise. Monthly or annual billing is available (annual includes 2 free months).

What makes it notable: Plausible focuses on data ownership and privacy-first measurement (no cookies, no persistent identifiers) while staying lightweight and easy to interpret compared with traditional Google Analytics setups.