Cxscore

CX Score is a web-based AI Campaign Ops platform for B2B digital marketing teams that need to create, deploy, measure, and continuously optimize personalized, full-funnel omnichannel campaigns.

Key capabilities include:

• AI-driven campaign operations to automate campaign creation, deployment, measurement, experimentation, and ongoing optimization across the funnel
• Customer DNA targeting that uses multimodal embeddings and generative AI to build dynamic audiences and deliver personalized recommendations, deals, and ads
• Omnichannel optimization and measurement across digital, linear, and organic channels, with real-time insights and support for adjusting channel mix and budget allocation
• Open integration approach designed to work with existing marketing tech stacks, with or without a customer data platform (CDP), for faster deployment

Pricing: Unknown.

What makes it notable is its combination of proprietary Customer DNA with real-time measurement and continuous campaign adaptation, targeting both personalization and ROI optimization while accommodating common privacy constraints and varied marketing stacks.