Platforms add new tools to flag or limit AI-generated content

In short: More online platforms are adding ways to report, label, detect, or restrict AI-generated posts after growing public frustration with low-quality content.

What's going on

Generative AI (tools that can write text or make images and video from a prompt, like a short instruction) is showing up across social apps, search, and publishing. Some people say it leads to a flood of low-effort, repetitive posts that are hard to trust. The WIRED story describes this as a backlash, driven largely by people feeling they did not agree to these changes.

Several companies are now adjusting their products in response. LinkedIn added a button that lets users report posts that “seem like AI slop,” meaning content that looks mass-produced and low quality. Snapchat said fully AI-generated videos will no longer qualify for its discovery feed, which is where it highlights videos to more viewers.

Substack also added an AI detection tool to help spot AI-written work. Detection tools try to guess if something was made by an AI, but they are not perfect, like a spellcheck that sometimes flags the wrong word. The WIRED report also notes that public pushback has led some companies to reverse specific AI features, including Meta turning off an Instagram deepfake feature after public criticism.

What to watch

Expect more opt-outs, labels, and reporting buttons, plus more rules about where AI-made content can appear. Also watch for debates about consent and accuracy, especially when platforms rely on automated detection that can make mistakes.

Source: Wired