Meta’s Muse AI app reaches No. 2 on the US iPhone App Store

In short: Meta’s new AI app Muse climbed to No. 2 on the US iPhone App Store after passing about 83,000 downloads, but its early pace is slower than Meta’s past launches.

What happened

Meta launched Muse this week as a standalone app focused on “AI agents,” which are assistants that try to do tasks for you, not just answer questions (like a helper that can take steps on your behalf). The app is currently limited to the United States.

Market research firm Sensor Tower told TechCrunch that Muse has been downloaded more than 83,000 times on iPhones in the US. That was enough to push it to the No. 2 spot on the iOS App Store’s Top Charts, up from No. 4 the day before.

The same data suggests Muse is starting more slowly than Meta’s other recent debuts. Threads reached more than 4.3 million US downloads on its first day, and the Meta AI app saw 108,000 US downloads at launch.

Muse is also behind ChatGPT’s early US rollout, according to TechCrunch’s comparison. ChatGPT crossed more than 500,000 US installs in less than a week, which works out to roughly 83,000 installs per day early on, a mark Muse took about twice as long to reach.

On Android, Muse is ranking much lower so far. It reached No. 338 in Google Play’s Productivity category, and download numbers were not yet available. Muse is also available on the web and through WhatsApp, and those numbers are not included in the iPhone download estimate.

Why it matters

Muse is an early test of whether people want an assistant that asks for more personal information so it can handle real tasks. Its slower start, especially on Android, could signal tougher competition and ongoing trust and privacy concerns for Meta.

Source: TechCrunch AI