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Jeff Bezos says he is co-CEO of Project Prometheus, a secretive startup building software that uses AI to help design complex physical products.
In short: Jeff Bezos says he is co-CEO of Project Prometheus, a secretive startup building AI software to help engineers design complex physical products.
Jeff Bezos gave his first detailed public description of Project Prometheus in an interview, according to The New York Times. He said he is a co-CEO of the company, making this one of his most hands-on executive roles since he stepped down as Amazon CEO in 2021.
Bezos said Prometheus is not a robotics company. He corrected an interviewer who described it as “AI robotics” and said it has “nothing to do with robotics.” Instead, he described a software system meant to help design and improve physical objects like computers, cars, and jet engines.
Bezos used the phrase “artificial general engineer.” He described it as an AI that can take high-level requirements and limits, like weight, cost, safety, and energy use, then suggest or refine designs. Think of it like an extremely fast assistant that can try many possible blueprints (a blueprint is a detailed plan) and point engineers toward better options.
Reports cited by the Times describe Prometheus as a heavily funded effort, with over $6 billion raised by late 2025. The company is also reported to be recruiting AI researchers from major labs. Many details, like what data it uses, how well it works today, and whether real manufacturers are already using it, have not been made public.
If tools like this work as promised, they could reduce the time and money needed to design new hardware, which can affect the products people buy and the speed at which safer and more efficient machines are developed.
Source: NYTimes