Dyson’s $500 CameraJet toothbrush disappears from stores after complaints

In short: Dyson’s $499 CameraJet toothbrush has become hard to buy shortly after launch, and Dyson says a component issue affected some early batches.

What happened

Dyson launched the CameraJet toothbrush in the US on September 8. It is an electric toothbrush that also sprays mouth rinse, and it includes a tiny camera that helps aim the spray between teeth.

Within days, customers and reviewers reported problems. Complaints included water getting into the battery area and the device failing within seconds. Consumer Reports said its review unit stopped working in less than 24 hours.

By September 11, reports said Dyson had stopped selling the product in France. By September 15, reports said it had disappeared from stores and websites in the US, UK, and Singapore as well.

Dyson told WIRED the CameraJet has not been recalled. The company said demand is high and supply is limited while it scales up production. Dyson also said it found “a single component issue” that affected a small number of early batches, and it says it is helping affected customers.

Dyson has not said what the faulty component is, how many units are affected, or when shipments stopped. The company also would not confirm where the product is still on sale.

Two repair and design experts quoted in the report said the symptoms sound like a waterproofing problem. In simple terms, it may be like a bad seal on a water bottle cap, where a small gap lets water leak into places it should never reach.

Why it matters

This toothbrush is expensive and it is designed to work around water and liquid every day. If even a small number fail due to leaks, buyers may face returns, repairs, or safety concerns, and it raises questions about how Dyson handles product problems and customer communication.

Source: Arstechnica