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Fake relationship advice hosts made with AI are getting millions of views on Instagram, TikTok, and YouTube, and often push old gender stereotypes.
In short: AI-generated “podcast” clips that give dating advice are getting huge audiences on social media, even though the hosts and shows are not real.
Short video clips that look like podcast segments are spreading on Instagram, TikTok, YouTube, and Facebook. They usually show a person in a studio speaking confidently into a microphone. In many cases, that “person” is fully made by AI, meaning the face, voice, and set are computer-created.
Wired points to accounts like “Sylvia Brown,” which gained about 110,000 followers since January. One of her clips was viewed more than 10 million times. But there is no full podcast episode to find on Spotify or other podcast apps because the show does not exist.
Other AI-made hosts include “Wisdom Uncle,” “Nia Luxe,” and “Lincoln Coles.” Their clips often reuse familiar dating advice and sometimes push traditional gender roles, like telling women to “be his peace” or suggesting men and women are naturally opposed. Wired also reports that many of the female AI hosts follow a similar beauty template, like a perfect doll-like look, which can shape expectations about appearance.
Some creators use these viral clips as a sales funnel. The social pages lead viewers to paid courses that teach people how to make similar AI influencer accounts, including tools like “lip sync” (matching mouth movements to audio, like dubbing a movie) and “voice cloning” (copying a voice).
A key question is whether platforms will label these clips more clearly, so viewers know they are watching a made-up character. It is also worth watching how this content affects dating conversations, especially when it rewards the most provocative takes instead of thoughtful discussion.
Source: Wired